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Hydrolyzed Wheat Protein

Price range: N$127.00 through N$219.00

Hydrolyzed Wheat Protein is a natural, plant-derived ingredient made by breaking down wheat proteins into smaller fragments (peptides and amino acids) through hydrolysis. This process creates molecules small enough to penetrate the hair shaft and the outer layers of skin, making it highly effective in strengthening, moisturizing, and repairing. In haircare, it is widely used as a strengthening and conditioning agent, while in skincare, it helps improve hydration and elasticity.

Because it is lightweight and water-soluble, Hydrolyzed Wheat Protein can be incorporated into a wide variety of cosmetic products such as shampoos, conditioners, hair masks, leave-in sprays, creams, lotions, and serums.

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It is especially valued in natural and eco-friendly formulations because it is derived from renewable plant sources and offers both functional and marketing appeal as a “natural protein.”

Benefits:

For Hair:

  • Strengthens hair fibers: Bonds to the hair shaft, reinforcing weak or damaged hair from within.

  • Moisture retention: Forms a thin film that reduces water loss, improving hair’s moisture balance.

  • Volume and body: Adds fullness and bounce to limp or fine hair.

  • Shine and smoothness: Smooths the cuticle, enhancing shine and softness.

  • Damage repair: Helps restore chemically treated, heat-styled, or color-damaged hair.

  • Frizz control: Reduces static electricity and flyaways for sleeker styles.

For Skin:

  • Moisturizing: Creates a film-forming layer that prevents transepidermal water loss (TEWL), keeping skin hydrated.

  • Firmness and elasticity: Improves the look of skin tightness and resilience, often used in anti-aging formulations.

  • Soothing: Provides a soft, conditioned feel, reducing roughness and dryness.

  • Natural source of amino acids: Nourishes the skin, supporting a healthy barrier function.

Formulation Benefits:

  • Compatible with both rinse-off and leave-on products.

  • Plant-based alternative to keratin or collagen proteins, making it suitable for vegan/vegetarian formulations.

  • Enhances the marketing appeal of “protein-enriched” or “strengthening” products.

How to Use:

  • Recommended usage rate: Typically 0.5–5% depending on the product type.

    • Shampoos and conditioners: 1–3% for strengthening and conditioning.

    • Leave-in treatments: 2–5% for long-lasting benefits.

    • Skincare (creams, serums, lotions): 0.5–2% for hydration and firming.

  • Formulation phase: Add to the cool-down phase (below 40°C) to maintain protein integrity.

  • Works well in:

    • Shampoos, conditioners, hair masks, leave-in sprays.

    • Skin creams, anti-aging serums, body lotions, facial masks.

  • Can be combined with other hydrolyzed proteins (like keratin, silk, or oat protein) for enhanced benefits.

Safety:

  • Generally recognized as safe for cosmetic use worldwide.

  • Non-toxic and biodegradable, making it environmentally friendly.

  • Can sometimes trigger allergic reactions in individuals with severe wheat or gluten sensitivities (though the hydrolysis process usually reduces allergenic potential). Brands targeting gluten-sensitive customers often include a “gluten warning” out of caution.

  • Gentle and suitable for all hair and skin types when used at recommended levels.

ml

100ml, 50ml

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